Wiley Metal Fabricating

Wiley Metal Fabricating is a metal fabrication company based in Wiley, Indiana. Casey Media Co has partnered with Wiley Metal on a yearly content shoot to support the company's online presence, an upcoming website redesign, and its ongoing efforts to recruit new employees in a competitive manufacturing labor market.

Content Produced

• Branding and social media video content
• On-site photography of facilities and operations
• Staff headshots
• Marketing photos for use across web and print
• Drone property videos showcasing the facility and grounds
• Onboarding video for new hires
• Promotional video highlighting the company and its work
• Demonstration video showing equipment and processes in action
• Employee spotlight and testimonial videos

The Goal

• Increase Wiley Metal's visibility online
• Provide fresh, on-brand content to support a full website redesign
• Give the company strong recruitment materials to attract new employees
• Help new hires get up to speed with clear onboarding content
• Put a human face on the company through employee spotlights and testimonials